Latest Posts From The Blog

  • S01:E11 The Decline Of Facebook Page Reach & What To Do About It

    In this episode, we talk about Facebook and the decline of Page reach. Our conversation is based around a video that was recently published by Michael Stelzner of Social Media Examiner. He details the experiments they carried out to increase reach, and the solution they eventually arrive at. Watch the video first then listen to this ...
  • S01:E10 Marketing & Engagement With Michelle Bergstein-Fontanez

    In this episode, our guest is Michelle Bergstein-Fontanez of Beat Creative Marketing. We discuss event marketing and the art of engagement. Our conversation includes, how to keep engagement going when an event has to be postponed, how to make best use of Facebook groups and the resurgence of local TV advertising. Michelle shares plenty of great ...
  • S01:E09 When Keith Went To the PCMA Convening Leaders Show

    In this episode, Keith and I discuss the recent PCMA show in Las Vegas where Keith was in attendance. It was held at Caesars Forum and Harrahs Hotel, 10th – 12th January 2022. Keith goes through his list of hits and misses for the event, overall though, his experience of the PCMA was very positive. ...
  • S01:E08 Omicron, Events & Marketing With Guest Dahlia El Gazzar

    In this episode, our guest is the fabulous Dahlia El Gazzar from Dahlia Plus Agency. We have a great conversation about the impact of Covid and how upcoming events are being affected by Omicron. We also discuss the Metaverse and much more ! The following websites were mentioned in the episode… PCMA Convening Leaders Trends by Hustle Event Tech ...
  • S01E07: How Kubify Is Reinventing Poster Sessions

    In this episode we diverge from the usual format, mainly because the topic of poster sessions was worth discussing at length. Our guest is Tamsin Treasure-Jones, co-founder of Kubify. We talk about how terrible poster sessions used to be and how Kubify is changing how it’s done. Co-host Keith has plenty experience of poster sessions, ...
  • S01E06: Coping With Illness As An Event Professional

    In this episode, Bob and Keith talk about dealing with illness and discuss their own recent downtime due to ill health. Support this podcast You can support this podcast by visiting Airmeet, especially if you are in need of a virtual event platform. More details about why you should choose Airmeet are in this episode. The Shortlist Facebook – ...
  • S01E05 – Why You Should Be Dipping Your Toes In Virtual Events

    In this episode, we are joined by Stuart Mitchell, who is encouraging businesses to explore virtual events. You can find out more by checking out the website Catch The Mice and by following Stuart and his team on Twitter. The Shortlist Return of events, Confex 2021 London ExCel and the implecations of any covid infections ...
  • S01:E04 – Hybrid Events Are Here To Stay

    Hybrid Events Hybrid events are not going away. They are now another great tool event planners can use. Join us as we discuss why they are going to stay. The Short List iOS Changes to upend email marketing – Future updates to iOS will restrict tracking of opened emails. CES Requiring vaccine to attend – The Consumer Technology Association ...
  • S01:E03 – 5 Things To Consider For Your Event or Association Website

    When it comes to crafting websites, quite often there are certain items that are overlooked. These missing things, such as contact pages and social media links, can and will affect the visitor experience. In this episode, we share our thoughts on what we consider to be important. Joining us for this episode is our first ...
  • S01:E02 – Collaborative Apps We’ve Tested & Used

    In episode 2 of the Bullet List Podcast, we discuss collaborative apps! We’ve selected 5 of the ones that we’ve tried out and discuss their pro’s and con’s. This episode starts with our short list, where we discuss… Intrado buys Hubb, as we spin down the hole of consolidation in the industry. QR Codes narrowly escape a digital ...